PLAYTIME PARIS Returns with a New Theme: “Ready for Take Off?”

PLAYTIME PARIS 2025: Where Inspiration Takes Flight

Playtime Paris is not just a destination for discovering the next big trends—it’s an immersive journey through design, creativity, and global community.

With the theme “Ready for Take Off?” guiding a one-of-a-kind scenography, visitors are promised a curated experience where every step becomes a source of inspiration.

Parc Floral will welcome the kids’ fashion community from June 28–30, 2025.

This year, Playtime Paris offers a true sensory adventure—an event designed to feel like a creative voyage. From the moment guests step through the doors, they’ll enter a vibrant world featuring over 260 kids’ fashion and lifestyle brands from 37 countries, showcasing an unparalleled mix of styles—from mini-couture to playful streetwear, newborn essentials to tween statements, and everything in between.

Expect a well-balanced offering:

70% fashion

15% shoes

15% lifestyle and parenthood
With 64% returning favorites and 36% new brands,

including 85 first-time exhibitors, the show’s diversity and freshness are unmatched.

Step Into Shoe Heaven

With 34 dedicated shoe brands, Playtime Paris continues to assert its leadership in children’s footwear. From the vintage elegance of Pom d’Api and the modern edge of Maison Mangostan, to eco-friendly favorites like Veja, and baby-first essentials by Babybotte—tiny toes will have a world to explore.

Other key names to watch: Naturino, Falcotto, Bisgaard, TWIMC, Donsje Amsterdam, Tartine et Chocolat Souliers, Bundgaard, Boatilus, Igor, and many more.

New Names You Need to Know

First-time exhibitors are stepping confidently into the spotlight this season. With the First Timers Trend Space, New Now, and Singular, Playtime offers visitors guided ways to discover brands just beginning their journey.

Look out for creative debuts from:
Anabu Fashion, Fille Garçon, KOAA | Kids of All Ages, MoiToiNous, Flybaby, Graci, Refrigiwear Kids, Ti Balen, Swiety, Kivity Kids, La Canopée, and more—each bringing distinct narratives and innovation to the children’s fashion scene.

Trend Spaces That Guide and Inspire

Three dynamic trend spaces will serve as visual guides:

Fashion & Accessories Trend Space: Featuring Elemental and Zest, trends developed exclusively by Future Snoops

Lifestyle Trend Space: Curated by Laetitia of Rocket Lulu, bringing art and daily life into harmony

First Timers Trend Space: A hand-picked display of bestsellers from debuting brands

Vision Boards: Playtime has asked some of its partners to create their own Vision Boards for the Summer,

which will decorate the walls of our restaurant and provide inspiration to feed visitors’ creative spirit.

The Creative Studio: Where Prints Begin

12 international illustrators and pattern makers will share their world of prints and visual storytelling in the Creative Studio, ready to spark collaborations and future collections. It’s a must-visit for brands seeking that perfect design element.

Taking the Show Global: NYC & LA

Playtime & Kid’s Hub New York
July 27–29 | Metropolitan Pavilion

The Tiny Show on Tour: Los Angeles
August 3–5 | California Market Center

Ready for Take Off?

Mark your calendars. Pack your bags. The future of kids’ fashion awaits.